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Best Chinese New Year Snacks For This Festive Celebration

IN THE SPOTLIGHT

Best Chinese New Year Snacks For This Festive Celebration

Chinese New Year is a time for family, tradition, and celebrating new beginnings.

金钱肉干饼、药材鸡曲奇、猫山王榴梿酥……特色年饼开吃,减肥是过完年的事!

IN THE SPOTLIGHT

金钱肉干饼、药材鸡曲奇、猫山王榴梿酥……特色年饼开吃,减肥是过完年的事!

鸡是农历新年餐桌上的常见菜肴,有“吉祥”好预兆。华人有好多的鸡料理方式,老成昌这款药材鸡曲奇Emperor Herbal Chicken Cookies($26.80),倒是没见过吧!

2025 YUMMY CNY SNACKS GUIDE

IN THE SPOTLIGHT

2025 YUMMY CNY SNACKS GUIDE

老成昌(Old Seng Choong)在这个春节推出了一系列结合传统与创意的春节小吃,为团聚时光增添更多欢乐与美味。

11 Places To Shop Pineapple Tarts (If You Still Haven’t Got Yours)

IN THE SPOTLIGHT

11 Places To Shop Pineapple Tarts (If You Still Haven’t Got Yours)

Founded by local pastry chef and food entrepreneur Daniel Tay, Old Seng Choong is launching its brand-new Kumquat Pineapple Tarts ($42.80) that’s a mix of tangy citrusy oomph with a blend of the two fruits. 

Best Chinese New Year Snacks & Goodies in Singapore 2025

IN THE SPOTLIGHT

Best Chinese New Year Snacks & Goodies in Singapore 2025

Known for its nostalgic take on traditional classics, Old Seng Choong pays tribute to popular and auspicious Chinese New Year dishes.

CNY 2025: 25 Must-have CNY Goodies for a Joyous & Delicious 蛇-lebration

IN THE SPOTLIGHT

CNY 2025: 25 Must-have CNY Goodies for a Joyous & Delicious 蛇-lebration

Bring a delicious blend of tradition and new beginnings filled with of 吉 (“ji2”: luck) with the Emperor Herbal Chicken Cookies,

Chinese New Year 2025: CNY Menus, Snacks & More For The Year Of The Snake

IN THE SPOTLIGHT

Chinese New Year 2025: CNY Menus, Snacks & More For The Year Of The Snake

Old Seng Choong, a beloved homegrown brand, is back with festive treats for this Chinese New Year.

Feast of Fortune: A curated collection of Chinese New Year 2025 delights

IN THE SPOTLIGHT

Feast of Fortune: A curated collection of Chinese New Year 2025 delights

At Old Seng Choong, Chinese New Year holds special significance as the brand upholds the legacy of its founder, Daniel Tay’s father. 

Chinese New Year snacks in Singapore 2025: Where to get pineapple tarts, bak kwa, love letters and other CNY goodies

IN THE SPOTLIGHT

Chinese New Year snacks in Singapore 2025: Where to get pineapple tarts, bak kwa, love letters and other CNY goodies

For traditional bakes and cakes, pop into Old Seng Choong to purchase your festive Chinese New Year snacks. 

CNY treats with a twist to try this year: From mao shan wang mochi to laksa bak kwa

IN THE SPOTLIGHT

CNY treats with a twist to try this year: From mao shan wang mochi to laksa bak kwa

The most unusual Chinese New Year snacks to elevate your festive celebrations...

黄梨挞迎蛇年,大玩造型、口味、包装搏出位!你看上哪款?

IN THE SPOTLIGHT

黄梨挞迎蛇年,大玩造型、口味、包装搏出位!你看上哪款?

本地烘焙大师郑德荣(Daniel Tay)开创的老成昌(Old Seng Choong)今年新推出Kumquat Pineapple Tarts...

Snake snacks: Chinese New Year goodies from Mao Shan Wang mochi to laksa bak kwa

IN THE SPOTLIGHT

Snake snacks: Chinese New Year goodies from Mao Shan Wang mochi to laksa bak kwa

Cake and cookie chain Old Seng Choong, known for its nostalgic bakes and Singaporean flavours, is adding a dash of imperial splendour to its festive offerings.

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Be the first to know about our special offers, new product launches, and events.

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GST REG. NO. 201540527H
2025 All rights reserved.

Old Seng Choong Pte Ltd
GST REG. NO. 201540527H
2024 All rights reserved.